Your Powerful Brand Language

Your Powerful Brand Language

Attract Your Ideal Customers by Leveraging Your Brand Language and Story

Take The Course

How Does Branding Attract My Ideal Customers?

Branding is about more than logos and style guides. When you define your brand's specialization, your business stands out from competitors. Customers will connect with your story, and that is where branding begins.


Do you know what makes your business special? Can you articulate it to a prospect?  Tackle this demanding task with guidance in this course.


Brand Language

Are you speaking the same language as your customers?  Get step-by-step instruction to define your brand language and connect with prospects.


Logo-Prep Checklist

Visuals Matter Too! Get insights from a graphic designer about your visual brand language, how to work with a designer, and finding the ideal person for You. 



What You'll Get in the Course

  • Insights from 3 experts in marketing, design, and trademark law
  • Understand Reputation versus your Brand
  • Define Your Specialization and Brand Promise
  • Connect Your Brand Story with Your Ideal Customers
  • Clarify Your Brand Language
  • Understand Visual Branding before meeting a graphic designer
  • Protect your assets with Trademark and Copyright insights

The Brand Trainers

Meet Your Presenters

Candice DeRiso

Owner of Beckmann Collaborative

Marketing Strategist and Trainer

Nik Sallie Franklin, Esq

Owner of N.S. Franklin Law, PLLC

Attorney and Business Coach

Rachelle Diaz

Owner of Art Diva Creative

Graphic Designer and Brand Creator

"Candice is a strategic thinker. I always feel that she's there for me and has my best interests at heart. She not only does a great job, but also is a real pleasure to work with."

- Peggy Kelsey


Branding vs. Reputation

Do you know the difference?

What are people saying about your business?


Who Is This Course For?

The Brand Language Course is best suited for:

  • Business Owners who are struggling to differentiate from competition
  • Marketing Managers dealing with inconsistency in the messaging
  • Executives facing issues with leads not converting or customers not becoming fans / loyal
  • Marketing Coordinators and Assistants who want to better understand branding and brand strategy
You already have a reputation, something you can monitor. But you can create and control your BRAND. This course will show you how.

A Sneak Peak Into the Course...


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