Blog categorized as Marketing

Email Automation to Engage Prospects and Clients Using Zoho

Leverage Zoho CRM email automation to engage clients and nurture leads. Discover 8 essential email sequences for onboarding, feedback, and cross-selling.

10/30/2025 11:53 AM - Comment(s)

Setting Up Your Zoho Campaigns Account

By Candice DeRiso

A well-configured Zoho Campaigns account is key to successful long-term email marketing.

09/10/2025 10:29 AM - Comment(s)

Business Email Marketing in an Overloaded World: Strategies for Success

By Candice DeRiso

Navigating the Challenges and Opportunities of business email marketing

04/03/2025 10:35 AM - Comment(s)

Nurture Campaigns During the Holiday Season

By Candice DeRiso

The holiday season isn’t just about celebrating. It is also the perfect time of year for businesses to engage in nurture campaigns to build and deepen relationships.

11/19/2024 09:28 AM - Comment(s)

Data-Driven Marketing Strategy

By Candice DeRiso

Data-driven marketing and sales strategy leverages your data and analytics to gain a deeper understanding of customer behavior, preferences, and trends.

10/18/2024 11:03 AM - Comment(s)

4 Ways to Communicate Brand Values

By Candice DeRiso

Brand values should begin with authenticity. Here are 4 ways to express your brand.

08/27/2024 07:59 AM - Comment(s)

Conversion Conversations

By Candice DeRiso

Wong wrote about conversion conversations: "Imagine leaving the corner store with a carton of milk only only to have the store clerk follow you down the street

12/13/2023 08:56 AM - Comment(s)

Our Core Values Include Freedom

By Candice DeRiso

Freedom for us is collaboration. Rather than having the mindset of working FOR our clients, we work WITH our clients to help them.

12/06/2023 09:20 AM - Comment(s)

Lead Generation and Funnel Basics

By Candice DeRiso

Your content marketing is useless if you haven’t laid out a lead generation plan.

12/06/2023 08:33 AM - Comment(s)

10 Marketing Hard Skills for Leaders to Stand Out

By Candice DeRiso

How can a marketer stand out from the thousands of others?

Marketing leaders are in a tough spot. The world is changing fast, and the skills required to succeed in the modern marketplace are rapidly becoming more sophisticated.

"Hard skills" refer to those things you can learn in ...

11/04/2023 07:57 PM - Comment(s)

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Blog categorized as Marketing

Email Automation to Engage Prospects and Clients Using Zoho

Setting Up Your Zoho Campaigns Account

Business Email Marketing in an Overloaded World: Strategies for Success

Nurture Campaigns During the Holiday Season

Data-Driven Marketing Strategy

4 Ways to Communicate Brand Values

Conversion Conversations

Our Core Values Include Freedom

Lead Generation and Funnel Basics

10 Marketing Hard Skills for Leaders to Stand Out

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