Blog by Candice D.

Drowning in Apps? Here's why many businesses are ditching the SaaS Sprawl for a unified system - Zoho One.

Navigating the Challenges and Opportunities of business email marketing

In marketing automation, it's essential to choose the right tools to help streamline your processes

In this article about CRM User Best Practices, we provide you with five actionable steps you can take in your company to strengthen your team's use of the CRM - no matter what the team size.

The holiday season isn’t just about celebrating. It is also the perfect time of year for businesses to engage in nurture campaigns to build and deepen relationships.

Data-driven marketing and sales strategy leverages your data and analytics to gain a deeper understanding of customer behavior, preferences, and trends.

What Does a CRM System Do for Your Business? Understanding Customer Relationship Management

Brand values should begin with authenticity. Here are 4 ways to express your brand.

Financial professionals can make better decisions when accounting automation is leveraged to improve productivity